The purpose of this blogis mainly designed to give us knowledge about how to use Google ads and some other useful tools for digital marketing.
I have to say that I have been learning a lot about google ads. I really like digital marketing and Google Ads is really big right now. Learning about Google ads not only is going to help me with this class but also future project I might have in the future.
If you want to become an online marketer, Google ads is one of the tools that you really know how to manage. I was really happy that this week we had a little more exposure to this app.
Today I am going to give you just big ideas of what Google ads is and some ideas of why google ads is the keyword to make your online business succeed.
What is Google Ads?
According to Wikipedia:
“Google Ads is an online advertising platform developed by Google, where advertisers pay to display brief advertisements, service offerings, product listings, video content, and generate mobile application installs within the Google ad network to web users.”
According to www.en.advertisercommunity.com
“Google Ads is an advertising platform used to generate traffic to your website which in turn would help in generating leads/sales or whatever your business objective, is from the website. This is a paid platform and you need to invest money to show your ads on Google network.”
Why Google Ads for your online Business?
The visibility businesses get on Google is much more valuable in terms of driving sales than any other medium. On the search engine, businesses have the golden opportunity to come in front of people at the exact time when they are looking out for their product or service. Google ads can give you the customers that you are looking for. As mentioned before, Google Ads can speed the process of revenue generation. This is definitely a great tool to position your online business on the internet.